Africa, the role of mass media in promoting rural development

reality and myths by Reinhold Meyer

Publisher: Forschungsinstitut der Friedrich-Ebert-Stiftung, Abt. Entwicklungsländerforschung in Bonn

Written in English
Published: Pages: 33 Downloads: 482
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  • Africa.


  • Communication in rural development -- Africa.,
  • Mass media -- Social aspects -- Africa.

Edition Notes

Statementby Reinhold Meyer.
SeriesArbeiten aus der Abteilung Entwicklungsländerforschung ;, Nr. 78
LC ClassificationsHN780.Z9 C6633 1979
The Physical Object
Pagination33 leaves ;
Number of Pages33
ID Numbers
Open LibraryOL2317429M
LC Control Number86198807

Democracy in Africa: The Nigerian Experience Federal Road Safety Corps, Nigeria ABSTRACT This paper examines the role of the mass media in the struggle for civil democratic rule in Africa with a special focus on Nigeria from to The paper argues that Nigeria for The Mass Media and the Struggle for Democracy in Africa. The important role of mass media in education. 4 May He was head of strategic planning and public affairs for BMW South Africa and spent 16 years in the creative and client service. an investigation of the role of communication in the malawi agriculture sector wide approach-special project (aswap- sp), a closer look at conservation agriculture: the case of mitundu extension planning area (epa) in chisamba village. upile misyenje ndilowe master in nordic media university of oslo For instance the gender roles that the society expects from its citizens has tremendously changed over the past decade and such changes have really affected relations at work, home, school and all Americans at large. This paper seeks to expound on the role of mass media in the development of gender roles.

ABSTRACTS. Topic: The role of Mass Communication in the Developing Countries, The Nigerian Case. If there have been problems politically, socially and economically in the third world countries, this problem could be attributed to communication gaps between people who are expected to be in constant contract to make two ends meet. Wilbur Schramm in his book Mass Media and National Development discussed the role mass media play in development communication while Lerner and others saw all of the media outputs as having modernising effect. For Schramm it was their content that was the key to their use in Size: KB. CHINA, GHANA, UGANdA: Integrating mass media into small business development 95 6. world Health Organization GLOBAL CAMPAIGN: the role of communication in battling the tobacco epidemic 7. Joint United Nations Programme on HIV/AIdS LeSOtHO: Community dialogue as a catalyst for change Selected bibliography File Size: 1MB. information to rural populations in a more timely, comprehensive and cost effective manner and could be used together with traditional media. Potential of new ICTs for rural development New ICTs are becoming more accessible, and users can obtain information from various sources, and one computer could meet the needs of a large rural community.

The World Bank's African Development Indicators show that on average, African countries experience economic growth of percent per year. According to the World Bank, this growth rate is high enough to have a significant impact on poverty reduction on the continent. However, the countries still face constraints in infrastructure and high.   Journal of Law, Policy and Globalization ISSN (Paper) ISSN (Online) Vol, Mass Media and Challenges of Africa’s . The scope of study is all about the role of electronic media in the development of rural dweller (A case study of Enugu State Broadcasting Radio). DEFINITION OF TERMS. Conceptual and operational definition of terms. Electronic: Is using many small parts such as (microchips) radio, controls and direct a small electronic current. and technologies in agriculture to rural farmers remains a promising strategy for increasing agricultural productivity (Abubakar, Ango and Buhari ) •The success of agricultural development programmes in developing countries largely depends on the nature and extent of use of mass media in theFile Size: KB.

Africa, the role of mass media in promoting rural development by Reinhold Meyer Download PDF EPUB FB2

Muhammad Samar, Hassan Ali & Muhammad Waqas Department of Rural Sociology, Faculty of Social Sciences, University of Agriculture, Faisalabad, Pakistan. Abstract Mass media refers to communication devices, which can be used to communicate and interact with a large number of audiences in different languages.

In the current situation, the role of mass media is very. Africa, the role of mass media in promoting rural development by Reinhold Meyer,Forschungsinstitut der Friedrich-Ebert-Stiftung, Abt. Entwicklungsländerforschung edition, in EnglishPages: Get this from a library. The Role of mass media in promoting guidance and counselling services in career development.

[United Nations. Economic Commission for Africa. Public Administration, Human Resources, and Social Development Division.;]. ADVERTISEMENTS: This article provides information about the role of mass media in development: The significance of communication for human life cannot be overestimated.

This is true because beyond the physical requirements of food and shelter man needs to communicate with his/her fellow human beings. This urge for communication is a primal one and in our [ ].

My love for the mass media sent me to the Kwame Nkrumah University of Science and Technology (KNUST) in Kumasi, Ghana to do a degree program in Publishing Management (Book Industry) from to is a platform for academics to share research papers. Role of mass media in agricultural development 1.

• Mass media is a relatively new idea in human culture. • Mass Media incorporates all those mediums through which information is distributed to the masses. • Today, mass media is generally categorised into 7 branches.

These "seven mass media", in order of their introduction are: 2 2. For this purpose, mass media plays an important role in educating and informing its specific target audiences on the current development in agriculture.

This is a country where agriculture has assisted in terms of enhancing economic growth, offering a huge number of employment opportunities and uplifting the socio-economic status of the community. he Framework on Effective Rural Communication for Development is the result of an inter-institutional expert consultation workshop organized by the Food and Agriculture Organization of the United Nations (FAO) and the Deutsche Gesellschaft für Technische Zusammenarbeit (GTZ) GmbH.

The workshop was conducted jointly with the Research Centre forFile Size: KB. The traditional media should be an integral part of nay rural development programme, wherever possible, it should be integrated with the modern mass media, but in all cases integration with the ongoing extension work is vital.

There is big gap between the modern scientific knowledge and the knowledge possessed by the common masses. Role of mass media Social integration & communication network Through the mass media, social integration has been sought to be achieved in our rural areas and rightly so.

Radio and TV Radio and Television have been acclaimed to be the most effective media for diffusing the scientific knowledge to the masses. Mass media is a significant force in modern culture, particularly in America.

Sociologists refer to this as a mediated culture where media reflects and creates the culture. Communities and individuals are bombarded constantly with messages from a multitude of sources including TV, billboards, and magazines, to name a few.

the Mass Media have many roles to play in promoting the cultural heritage of Nigeria. Both the and the constitutions of Nigeria mandate the mass media to ensure that government protects, preserves and promotes certain cultures. This study aimed at examining the role of the mass media. Media and Rural Development Mr.

Ritumani Haloi Asst. Professor, Dept. of Economics, Karimganj College, Karimganj, Assam, India Abstract The main objective of this paper is to examine the significance and constraints of media (Electronics and Print) in rural development especially in the state of Assam.

Media, the fourth pillar of. The Role of the Media in Promoting Gender Equality to Achieve Sustainable Development Goals in Africa Conference Paper (PDF Available) September with 4, Reads How we measure 'reads'.

The power of mass media in the information dissemination process has been proven in a number of studies. Purushothaman et al. () found that the success of agricultural development program in. Mass media and print media and its usage play a important role for the development of rural education.

Various forms of mass media such as television, radio, handy video cameras, interactive video, computer and print media (news papers, magazines bulletins, leaflets) can be used for the development of rural education. Door darshan is telecasting. African Mass Media -- Shallow Roots and Little Influence Tawana Kupe, Lecturer, Department of English, the role of the mass media is not deeply rooted into societal life in Africa as in, say Europe (Kivikuru 5).

But it is also true that role of the media in Africa is something that to date has not yet been clearly ascertained. Most. 20th century witnessed the development of mass media and the foundations of a global media.

The mass media are essentially a one-way, top-down phenomenon in terms of con-tent production and distribution. In the 21st century the transformation of the media is accelerating as a consequence of the digitalization of content and its global distribution.

Role of the Media in National Development. Isa Muhammad Inuwa. B.A., M.A. (Lang) BUK, Dip (Jour.), Dip (Frnch.) [email protected] A paper presented at a workshop on the event of 27th Youth Leadership Programme Organized by LEAP Africa, on Tuesday J ( - ), at the British Council, Kano, Nigeria.

THE media plays multiple roles in almost all fields of life, manifesting a vital task in the all round development of the society. Zambia: Role of Media in National Development - Search. media, development, and development communication. Community Media In attempting a definition of community media, it is perhaps germane to briefly explain the mass media.

According to Raufu (, p. 8) “mass media are the modern means of giving information to a large number of people”. The modern mass media include newspapers,File Size: KB.

Module 5: The Role of Media in Health Promotion. Mass Media: Expanding Reach & Health Promotion; Reaching Out to Rural Communities: Radio Spots; The Internet Revolution; Printed Media; Choice of Media “The media is an important ally in any public health situation.

Abstract—Rural development and poverty alleviation are closely linked. Mass media are playing significant role in creating environmental awareness and information about new agricultural technologies among the rural people.

In Shringverpur village of Soraon tehsil of. The effect of mass media in rural development includes among other things, the grease of lubricating the rural areas through information, education, socialization enlightenment, mobilization, motivation, sensitization and persuasion.

The Role Of Broadcasting Media In The Rural Development (A Survey Of E.S.B.S Radio/Tv Enugu. South Africa: The Important Role of Mass Media in Education Biz-Community, 4 May The education of our children has always been emotive and when the mass media is added to the mix, volatility.

Indices that measure GDP in many African countries are being misrepresented or misinterpreted. Now more than ever before, the role of the media in development is being questioned.

I have lived and worked in Africa for more than two decades and it seems to me that journalists have become partisan in their day-to-day work and activities.

History 19th century. The media in the Gold Coast first emerged in the 19th century with the publication of The Gold Coast Gazette and Commercial Intelligencer in The paper had several functions: to provide information for civil servants and European merchants; and to help promote literacy rates and rural development among the local population - while encouraging unity with the Gold.

Media, Technology and Rural Development PROF. PRADEEP MATHUR* on other hand have made media the most potent means of mass education and mass mobilistaion in our time. Media is now being increasingly viewed be understood if we want to know how media can play a role in promoting the culture of Size: 30KB.

THE ROLE OF MEDIA IN NATIONAL DEVELOPMENT INTRODUCTION 1. The media, with specific reference to the collective entity of newspapers, radio, television and the International Network (Internet), play a very important role in national development.

National development involves changes or advancement in a nation aimed at improving the political,File Size: KB. The Role of Mass Media in Rural Information System in Nigeria The article examined rural reporting in Nigeria and discovered that the only thing that constitute news for reporters in the country is only when a strange thing negative happens in the rural areas.role of media in national development of pakistan Article first published online: 7 FEB the African context and the role which the mass media could play in promoting and.

Strengthening democracy, social development, gender equality, nation building,File Size: 56KB.The aim of this study is to look into the role of the media in promoting human rights by analysing how BBC One Panorama documentary, „chocolate: the bitter truth was carried out, as well as the reason behind its production in West Africa.

2 it is a state party to international laws and treaties, and therefore remains under obligation to.